Ever visit a website that appears to load, but nothing works when you click it? Or the page shifts just as you click something causing you to click something else? Or maybe the page just take too long to load? Frustrating right? Well, those pages most likely have bad Google PageSpeed scores, which Google frowns upon. These scores are used as one of their ranking metrics, so it’s important you don’t neglect them.
Wix, Squarespace and other similar platforms don’t help you with improving your Google PageSpeed scores, and they are notoriously difficult to improve because of the gross amounts of JavaScript. In addition, these platforms are limited in functionality, and the more functionality you require, the more you can expect to pay each month. At some point it will probably not be worth it to you.
Using Wix or Squarespace also means you can never leave them and take your website with you. You either pay them forever, or you lose your website. With me, you’re free to transfer your website to your own host at any point. I’ll even do it for you! If you get a website from me, you 100% own it.
And don’t forget about considering the value of your time. Every minute you save from tinkering around a website is a minute you can reinvest into strategic planning, customer interactions, or other core activities that drive your business forward. By letting me manage the technical side of things, you free yourself to focus on maximizing opportunities and achieving your business goals.